Auto Motion Plus 120HzSamsung's Auto Motion Plus technology effectively doubles the frame rate from 60 to 120 frames per second, or 120Hz, without having to repeating the same image to make more frames. Instead, the TV uses the Auto Motion Plus processor to intelligently calculates the middle image between frame A and frame B and inserts it in between the two frames, making a fluid transition from one frame to the next frame.
A demo of Samsung's Auto Motion Plus technology can be viewed here. Link provided by Amazon.com.
